Peripheral Vision Highway Advertising
Tollroads could be subsidized by selling advertising space on the center concrete barriers if the advertisements were optimized for 65mph peripheral vision either:
by being streeeeetched to the proper distortion amount
or
it might work to make flip book style animation frames
Not that I want more advertising in my peripheral vision, but, hey, the ideas come and the genie can’t be put back in the bottle.
Tags: advertising, free idea
April 29th, 2009 at 12:53 pm
Cool idea! You can have ads on the pavement itself too (stretched of course). But I think these tings could be a little distracting and dangerous for the driver.